Advertising prices and rates vary like the weather. One day you'll be planning your new Ferrari, and the next
planning to take out a second mortgage. You watch the ad prices like a hawk, tracking changes in fill,
lamenting the loss, and wondering if you should be earning more.
We know. We've been there. We spent
so much time trying to optimize ad prices that we'd end up earning less per hour than if we
worked at McDonalds. The headache and worry never ended. “What if the 3rd network in the chain started
earning more?” “What if the first network lost all the impressions?”
Eventually, we wrote some software to manage it
all automatically. It predicted the fill rates, matched the default loss, and recomputed the optimal chain orders hourly.
Suddenly we had a way of protecting ourselves against network failure and of getting the highest price and just like
that, the worry disappeared. So did the time commitment.
contact: beracah [at] MIT dot edu
Lose the headache of managing your ad network and all those varying prices! Do it automatically: save time,
earn more money, and regain lost earnings.
Ω Ad Scheduler
Allow your visitors to quickly schedule and place ads on your site themselves!
Read some of what we and others have learned about ad optimizing, chaining, and server optimization! And stuff.